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ALGIM WEBINAR: Changing Perspectives: showing the human side of local government

  • 6 Oct 2020
  • 11:00 AM - 11:45 AM

Registration

  • There is no charge for this webinar for ALGIM Member Webinar Subscribers. Please check if your council is a member of the ALGIM Webinar Subscription Service. Please select your organisation's name on this form algim.org.nz/Webinars#subscription
  • There is a charge of $125.00 excl. GST for individuals who are not:
    - an ALGIM Member Webinar Subscriber
    - an ALGIM Member
  • There is a charge of $300.00 excl. GST for this webinar if you are not:
    - an ALGIM Member Webinar Subscriber
    - an ALGIM Member
Registration is closed

Throughout the webinar, I'll share my knowledge and show examples of my work and campaigns I've worked on with local government officers and people in our community.  Through social media we have the chance to change people's perspectives, we should always use this power for good!

It is important to be mindful of the accessibility of your content and how it is delivered and to remember it is always about the people and the culture.


  • Goals and objectives of the 'Our People' campaign - changing the perspectives of the community towards the Council and local government
  • Campaign methods and content types - highlighting Council projects, staff and community through videography and photography


About the Presenter:  

Kylie is Horowhenua District Council's Social Media Advisor, responsible for all social media communications.  She advises a team who assist in managing 14 pages across four platforms.  Since starting with Council in 2017, Kylie has increased (mostly organically) engagement and reach by over 200% and doubled their followers on the Horowhenua District Council Facebook page.  Kylie has introduced two successful video campaigns and worked closely with staff and members of the community.  This has included local schools to create content which she films, writes scripts for, and edits herself.  Kylie is passionate about creating innovative storytelling methods which engage her community and brings excitement to what can otherwise be, boring topics!  



A link for the webinar will be sent in the confirmation email. Please select the link and enter your details to receive the viewing link for the webinar.


We recommend you log in 10 minutes before the webinar starts 10:50 AM to ensure that you can hear and see everything. If you have any issues, please contact admin@algim.org.nz

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